Ford? | 802 Online
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Thursday, August 10, 2006

Ford?

Posted By on Thu, Aug 10, 2006 at 1:11 PM

I just noticed this new blog ad on my site. It's weird. Look at the text:

With one of the worst fuel efficiency records of any car company, Ford is trying to "go green." As another oil crisis looms on the horizon, can they turn talk into action?

It makes you think that whoever's sponsoring the ad is anti-Ford, but the copyright info says this is actually a Ford campaign. So, like, my blog is currently being sponsored by Ford. Huh.

I took the Ford River Rouge Factory Tour not long ago, and was struck by how utterly unsustainable their operations are. I really do wonder if they can do anything to stop their sad slide into irrelevance. Incidentally, this fantastic article from the New York Times muses on that very question.

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About The Author

Cathy Resmer

Cathy Resmer

Bio:
Cathy Resmer is Seven Days' deputy publisher. She's an organizer of the Vermont Tech Jam, and compiles a weekly tech e-newsletter every Monday. She also oversees Seven Days' free monthly parenting publication, Kids VT, and is an enthusiastic wrestling mom... more

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