Ford? | 802 Online

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Thursday, August 10, 2006


Posted By on Thu, Aug 10, 2006 at 1:11 PM

I just noticed this new blog ad on my site. It's weird. Look at the text:

With one of the worst fuel efficiency records of any car company, Ford is trying to "go green." As another oil crisis looms on the horizon, can they turn talk into action?

It makes you think that whoever's sponsoring the ad is anti-Ford, but the copyright info says this is actually a Ford campaign. So, like, my blog is currently being sponsored by Ford. Huh.

I took the Ford River Rouge Factory Tour not long ago, and was struck by how utterly unsustainable their operations are. I really do wonder if they can do anything to stop their sad slide into irrelevance. Incidentally, this fantastic article from the New York Times muses on that very question.


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About The Author

Cathy Resmer

Cathy Resmer

Deputy publisher Cathy Resmer is an organizer of the Vermont Tech Jam. She also oversees Seven Days' parenting publication, Kids VT, and created the Good Citizen Challenge, a youth civics initiative. Resmer began her career at Seven Days as a freelance writer in 2001. Hired as a staff writer in 2005, she became the publication's first online editor in 2007.

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