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Friday, March 16, 2007

Online media notebook

Posted By on Fri, Mar 16, 2007 at 3:29 PM

Hey, I moved into my new office space! Here's a picture of my new desk in the red room.

Anyhow, I was talking with someone who reads my blog the other day, and he lamented the fact that I haven't been posting as many online media-related items (Richard, this post is for you).

I've been doing a lot of reading lately about trends in journalism online. At some point over the past few months, I stumbled upon Howard Owens' blog, and have since become a regular reader.

Owens is the Director of Digital Publishing at Gatehouse Media. On his blog, he opines about the changing media landscape. I've particularly enjoyed his posts about newspapers doing video. Basically he argues that newspapers shouldn't try to produce the best, most polished video — he thinks we shouldn't worry so much about production values, because they don't matter as much online as they do on TV, at least right now. He wrote a post earlier this week called DIY video and punk rock.

It's a controversial argument — the comments section of that particular post don't reflect the arguments Owens has been having with professional TV videographers.

I'm not sure I agree that production quality is unimportant, but I definitely prefer attitude and style over videos that are polished but dull. Hence my enthusiasm for our new vlog, Stuck in Vermont.

I see that the Burlington Free Press has about a godzillion videos  on their site. I've seen a few. They're pretty professional. If I was in one, or knew someone in one, I'd probably check it out and pass along the link, but... is anyone else watching them? How much of an audience do you need to justify spending money shooting, editing and producing online video?

I noticed that the video of the spelling bee carries a 30 second ad for Saturn. What do people think about putting ads on videos?

Comments


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About The Author

Cathy Resmer

Cathy Resmer

Bio:
Deputy publisher Cathy Resmer is an organizer of the Vermont Tech Jam. She also oversees Seven Days' parenting publication, Kids VT, and created the Good Citizen Challenge, a youth civics initiative. Resmer began her career at Seven Days as a freelance writer in 2001. Hired as a staff writer in 2005, she became the publication's first online editor in 2007.

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