Lisman's Campaign for Vermont Drops $60K on New Ads | Off Message

Please support our work!

Donate  Advertise

Tuesday, October 15, 2013

Lisman's Campaign for Vermont Drops $60K on New Ads

Posted By on Tue, Oct 15, 2013 at 8:30 PM

Bruce Lisman — the man, the myth, the legend — is coming to a television screen near you.

The retired Wall Street executive and dabbler in Vermont politics features prominently in a new TV ad his political advocacy group, Campaign for Vermont, plans to air in advance of this winter's legislative session.

In a press release announcing the ad, Lisman promises that future ads "will focus on specific reforms for which we will be advocating" next year, "like our detailed proposals to transform state government with transparency, establish ethics laws for elected officials and build the best education system in the world."

But this one's totally devoid of specifics. Just a lot of chatter about making Vermont affordable, creating jobs and helping families become more secure.

"No one calls for brighter colors or cuter puppies or offers to teach the world to sing in harmony," the Burlington Free Press' Terri Hallenbeck notes, "but you get the drift."

Here's what it looks like:


According to Shawn Shouldice, a Montpelier lobbyist who consults for Campaign for Vermont, the group plans to spend roughly $20,000 apiece on this and two other ads between now and December, each of which will air on WCAX, WPTZ, ABC22 and FOX44. The ads will be paid for by Lisman, who says he's invested more than $800,000 in Campaign for Vermont since its founding two years ago.

Lisman's latest move will likely prompt the chattering classes to speculate once again that he's gunning for public office. But the Shelburne resident kinda sorta denied it when Seven Days asked him about his intentions in August.

"I don't give it any thought," he said at the time. "I don't take it seriously."

Comments (6)

Showing 1-6 of 6


Comments are closed.

Since 2014, Seven Days has allowed readers to comment on all stories posted on our website. While we’ve appreciated the suggestions and insights, the time has come to shut them down — at least temporarily.

While we champion free speech, facts are a matter of life and death during the coronavirus pandemic, and right now Seven Days is prioritizing the production of responsible journalism over moderating online debates between readers.

To criticize, correct or praise our reporting, please send us a letter to the editor. Or send us a tip. We’ll check it out and report the results.

Online comments may return when we have better tech tools for managing them. Thanks for reading.

About The Author

Paul Heintz

Paul Heintz

Paul Heintz was part of the Seven Days news team from 2012 to 2020. He served as political editor and wrote the "Fair Game" political column before becoming a staff writer.

Latest in Off Message

Keep up with us Seven Days a week!

Sign up for our fun and informative

All content © 2024 Da Capo Publishing, Inc. 255 So. Champlain St. Ste. 5, Burlington, VT 05401

Advertising Policy  |  Privacy Policy  |  Contact Us  |  About Us  |  Help
Website powered by Foundation