Like USA Today AND the Burlington Free Press? If so, Gannett has a deal for you!

The Virginia-based media company announced today that it’s inserting condensed versions of its flagship newspaper into 35 local dailies, including the Burlington Free Press. The so-called “Butterfly” edition of USA Today runs about 10 pages, up to 22 on Sundays, and is already active in four markets (here’s the memo USA Today’s publisher wrote when the pilot project was announced in September). The Freeps and 30 other local papers will get theirs beginning in early 2014.

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Tyler Machado was the digital media manager at Seven Days. He mostly worked behind the scenes making sure the website, email newsletters and social media feeds stayed in tip-top shape.

3 replies on “Media Note: Condensed USA Today Editions Coming to the Burlington Free Press”

  2. The insert is to give the illusion that there is an amount of news worth buying. Unfortunately its a sham and the BFP is on it’s way under. And good riddance

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