Do you know Jack?

You might soon, if you own a TV.

That’s because Jack McMullen, the Republican candidate for attorney general, has launched a television advertising campaign — and he plans to stay on the airwaves through Election Day. McMullen says he’s planning to run five different ads, one of which will make light of his famous “teats on a cow” fumble in a 1998 debate.

“We intend to run a vigorous campaign here,” McMullen says. “I have to overcome what appears to be the perception I’m not running a serious campaign. I think I am running a serious campaign. I think I’m a credible candidate, if you know my background.”

To that end, McMullen on Saturday began airing a 30-second biographical ad on WCAX-TV and WPTZ-TV. The ad begins with a narrator asking, “Do you know Jack?” It then informs the viewer about “The Real Jack” — focusing on his working class roots, military career and Harvard education. It closes by briefly touching on McMullen’s signature issue: crime.

YouTube video

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Paul Heintz was part of the Seven Days news team from 2012 to 2020. He served as political editor and wrote the "Fair Game" political column before becoming a staff writer.

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